CLAVVS have shared their new track “Keeps” on The 405. The track drops today along with the B-side “Fade”. Both are on all DSPs.
In the last year, the duo released the EP No Saviors. Prior to that release, they shared their new track “Devils I Know” on Earmilk and also shared the EP’s title track on PopMatters. They were also featured on NPR’s Austin 100 which highlights top artists at SXSW 2019. In December, CLAVVS released their three singles that came out last year in a package. The single “Echo” was shared on Consequence Of Sound with an Origins piece, in which they explain their influences for the track. “Echo” is also the theme song to Nike’s new podcast, The Fenom Effect, and was on CW’s Charmed. “Devils I Know” has also been featured with a minute and half sync on the show. The track “Slow Dive” was featured on The 405 and they also hit #1 on The Hype Machine popular chart with their track “Lay Back” (featured in Spotify’s Young & Free playlist). Other recent and upcoming syncs include “Lay Back” on the new ABC show “Grand Hotel” out this summer, TV Land’s “Younger”, MTV’s Catfish and Teen Mom, Facebook’s SKAM Austin, & a Garnier Nutrisse commercial.
CLAVVS is a duo of accidental best friends. Amber Renee and Graham Marsh might never have met if not for a last-minute text invitation to a stranger’s house party. Conversations were shared. Jokes were made. Tunes were played. Soon they were writing the songs that would become their first CLAVVS releases.
Two albums later, Amber and Graham have dialed in their sound, one that merges his obsession with world music sounds and hip hop drums with her imaginative lyrics and off-kilter pop melodies. The result is both familiar and otherworldly, a distinctive sound that has earned the duo praise from Consequence of Sound, Earmilk, and The 405, who calls CLAVVS “indie hitmakers.”
Despite their often dark and hypnotic sound, there is something hopeful and human in their music, which is evidenced in the genuine nature of their live show. It’s easy to understand why they’ve shared a stage with fellow indie acts Ibeyi and Rhye. Amber and Graham are energetic and emotive, unafraid to move to their own rhythms.
Perhaps that would make sense, given that Amber grew up performing in musical theater and singing her original Americana songs at local venues. And Graham spent years on the major label side of the industry, earning four Grammys for his work with acts like Bruno Mars and Gnarls Barkley before walking away to find a place in music that felt a bit more human.
CLAVVS is just that— an alternative pop band that examines human experiences with candor and imagination. Based in Brooklyn, Amber and Graham craft songs that subtly challenge and subvert the pop genre, an element that stands at the heart of everything they make.
Tracklisting – No Saviors
1. Devils I Know
2. Echo
3. No Saviors
4. Slow Dive
5. Violet Sea
6. Lay Back
LINKS:
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